To produce its textbooks, Herdt-Verlag für Bildungsmedien GmbH commissioned Europe’s first HP T200 Inkjet Web Press in summer 2011. For the long-standing Hunkeler customer, upgrading its high-performance system with the modern pre and post technology of the POPP6 generation was the next logical step to take.
Since its foundation in the year 1990, Herdt-Verlag für Bildungsmedien GmbH has become the largest provider of teaching and learning materials in the IT segment. The company invested several million Euro in new technology last summer, replacing a production system – some parts of which were more than ten years old – with a modern inline printing and processing system. Measured by the yearly turnover achieved, this is an above-average investment, but, according to Managing Director Johannes Leßmann, an indispensable step for the company to maintain its ground in the educational media market.