Rotomail’s continuous investments are paying off

Rotomail Italia S.p.A., originally founded as an IT service provider specializing in Direct Mail, has transformed into one of Europe’s largest digital book printing providers. This remarkable evolution has been fueled by continuous investments in innovation, automation, and cutting-edge technology. 

Over the past few years, Rotomail has increasingly invested in finishing technology to enhance its production efficiency. The company’s commitment to innovation has been a driving factor in its success, aligning perfectly with its vision of optimizing workflows and minimizing manual intervention. Hunkeler has been a crucial partner in this journey, supporting Rotomail’s vision by providing three Plowfolder book solutions and, more recently, a booklet production solution. These advancements have proven to be an ideal fit, delivering great stability, exceptional productivity, and high-quality.

Rotomail’s investments have yielded impressive results. In 2024, the company produced approximately 1 million book-of-one—individually printed books tailored to specific orders—and a total of 5 million books overall. To make book-of-one production profitable, Rotomail strategically invested in both hardware and software, while also rethinking its workflow to streamline and automate critical production steps. A key factor in Rotomail’s success has been its decision to develop its own software solution, which has significantly reduced human interaction, lowered costs, and increased productivity.